Key Responsibilities / Major Accountabilities
Establish stronger delivery governance practice in compliance to US focused standards, process, through stronger collaboration with Marketing Strategy, Customer Experience Planning & Optimization, COEs, MAP operations to ensure the marketing plans are successfully executed with quality
•Be the operational partner to proactively suggest improvements in US promotional material execution and MLR review & approval process.
•Identify operational challenges and mitigate solutions by enabling active collaboration with internal & external stakeholders
•Monitor and track Agency KPIs and execution KPIs. Review prioritized KPIs and provide recommendations for improvements
•Responsible for execution, monitoring, and analysis of the agreed tactical plans and are activated as per the established guidelines and process
•Lead integrated project delivery governance with internal and external agency partners for accurate delivery execution and demand forecast
•Design and execution of daily execution review reports to understand and communicate outcomes, identify trends, and suggest opportunities for improvements in process and operating models
•Work closely with cross functional team and support agency transitions
•Drive the adoption of new process/platforms with internal cross functional team and external agency partners to achieve operational and creative excellence objectives
•Critical evaluate and lead tactical plan reviews and approvals to ensure alignment with strategic objectives and resource.
•Review tactics and budget reallocations, ensuring marketing approval and compliance in the project module.
•Drive delivery execution consistency with agency partners and internal COEs
Education
•Bachelor's degree in related field is required; Master of Science and/or MBA preferred.
Languages – Fluent English
Experience
•5+ years of exp in marketing ops focused on end-to-end marketing execution, budget, agency account management & delivery management
•Deep expertise in US focused marketing execution process, MLR review and approval process & standards,
•Stronger understanding of Marketing Technologies Platforms business operational requirements (Drupal, Veeva, Salesforce, Adobe, etc.)
Skills & Qualifications
•Proficient in data storytelling, including visualizing data, to communicate key insights and inform business decisions
•Ability to successfully manage multiple projects simultaneously, communicating effectively with stakeholders and prioritizing to deliver high-quality work within deadline
•Ability to collaborate effectively with other team members as well as work independently and autonomously
•High attention to detail and a deep appreciation and proven ability for process-driven and detailed execution of marketing activities
•Strong problem-solving skills with experience overcoming ambiguity and strong analytical skills to translate both qualitative and quantitative data into opportunities for action
•Proficiency in program/ multi-project management, governance and decision-making,
•Excellent presentation, interpersonal, verbal and written communication skills with aptitude in fostering long-term relationships
•Relevant program management experience in managing large enterprise programs & teams across functions & locations in matrix structure
•Familiarity with and adaptability to new-generation technologies and trends (Gen AI and Agentic AI) is an added advantage
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